• Data Analysis and Trend Analysis: - Conduct comprehensive data analysis to identify emerging trends and opportunities in the education sector. - Analyze large datasets, including enrollment data, demographic information, and educational trends, to uncover insights relevant to high school student recruitment. - Monitor and evaluate relevant metrics and key performance indicators (KPIs) to assess the effectiveness of recruitment and marketing initiatives. - Collaborate with internal stakeholders to define data requirements and implement data collection processes to support ongoing analysis.
• Market Research and Competitive Analysis: - Conduct market research to understand the competitive landscape and identify areas of differentiation and potential growth for the institution. - Stay updated on industry best practices and emerging trends in student recruitment and marketing strategies. - Analyze competitor data and market intelligence to inform the development of innovative recruitment and marketing campaigns. - Identify target segments, geographic areas, and market niches to focus recruitment efforts and tailor marketing messages accordingly.
• Strategic Decision-Making: - Provide strategic guidance and recommendations based on data analysis and market research findings. - Collaborate with cross-functional teams, including admissions, marketing, and communications, to align recruitment strategies with institutional goals. - Develop and implement data-driven recruitment plans and marketing campaigns to attract high-potential students. - Monitor and evaluate the effectiveness of recruitment initiatives, making adjustments as needed to optimize outcomes.
• Collaboration and Leadership: - Foster a data-driven culture within the organization by promoting the use of data and analytics in decision-making processes. - Collaborate with internal stakeholders to identify data needs and ensure data integrity, accuracy, and accessibility. - Provide leadership and guidance to a team of data analysts, fostering their professional growth and ensuring the timely delivery of high quality insights.

A Bachelor's degree or an equivalent combination of education and experience and at least 6 years of experience from which comparable knowledge and skills can be acquired is necessary.

Education and Experience:

• Bachelor's or master's degree in data science, statistics, business analytics, or a related field.
• Proven experience (5+ years) in data analysis, trend analysis, and market research, preferably in the education sector.
• Experience working with enrollment data, student demographics, and educational trends.
• Familiarity with statistical analysis tools and data visualization techniques.

Data-driven Mindset:

• Strong analytical skills and a passion for leveraging data to drive strategic decision-making.
• Ability to interpret complex data sets and distill insights into actionable recommendations.
• Experience with statistical modeling, predictive analytics, and forecasting.

Strategic Thinking:

• Demonstrated ability to think strategically and develop innovative recruitment and marketing strategies based on data insights.
• Strong business acumen and understanding of the higher education landscape.

Communication and Collaboration:

• Excellent verbal and written communication skills, with the ability to present complex data findings to both technical and non-technical stakeholders.
• Proven ability to collaborate effectively with cross-functional teams and build strong relationships.

Leadership Skills:

• Experience leading and managing a team of data analysts or researchers.
• Ability to inspire and motivate team members, fostering a collaborative and results-oriented work environment.

We value the uniqueness of every individual and strive to ensure each person's success. Contributions from individuals with diverse backgrounds, experiences and perspectives promote intellectual pluralism and enable us to achieve the excellence that we seek in learning, research and engagement. This commitment makes our university a better place to work, learn and innovate.

In your application materials, please discuss your experiences and expertise that support these values and enrich our missions of teaching, research and engagement.

The final candidate is required to provide copies of official transcript(s) for any college degree(s) listed in application materials submitted. Copies of transcript(s) should be provided prior to the start of employment. In addition, the final candidate may be required to verify other credentials listed in application materials.
Failure to provide official transcript(s) or other required verification may result in the withdrawal of the job offer.

All job offers are contingent upon successful completion of a criminal background check.

Equal Employment Opportunity

The University of Missouri System is an Equal Opportunity Employer. Equal Opportunity is and shall be provided for all employees and applicants for employment on the basis of their demonstrated ability and competence without unlawful discrimination on the basis of their race, color, national origin, ancestry, religion, sex, pregnancy, sexual orientation, gender identity, gender expression, age, disability, or protected veteran status, or any other status protected by applicable state or federal law. This policy applies to all employment decisions including, but not limited to, recruiting, hiring, training, promotions, pay practices, benefits, disciplinary actions and terminations. For more information, visit or contact the Title IX Coordinator.